This book offers a new set of metrics for identifying, analyzing, and responding to the right information at the right time-helping companies to avoid disasters and seize opportunitiesBased on exclusive research into recent business catastrophes-and drawing parallels to a range of nonbusiness disasters from 9/11 to the Challenger disaster-Heads Up outlines a four-step approach managers can use to identify which pieces of information merit real-time delivery, and as importantly, which do not.McGee then provides a practical methodology-real time opportunity detection-for monitoring, analyzing, and responding to that critical information in time to ward off negative surprises and jump on potential opportunities ahead of competitors.
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